The system of the JDT management has been successfully transformed by HRH Major General Tunku Ismail Ibni Sultan Ibrahim, Crown Prince of Johor, to be on par with some of the best clubs in Asia when the system of other clubs in the country is still at a conventional level. [1/5]
JDT have also made full use of the power of commercial values as HRH Crown Prince of Johor has created a team within the organisation that has marketing skills to generate their own income.
[2/5]
With the marketing expertise, JDT have moved ahead in terms of branding and merchandising. The organisation has successfully secured exclusive rights in team jersey sales.
[3/5]
Interestingly, HRH Crown Prince of Johor and the marketing unit have exploited every medium available to generate income through publicity. The sponsorship of the JDT jersey is an advertising medium that has a commercial value and is highly sought after by sponsors.
[4/5]
JDT are also a football team with a long-term vision by signing long-term sponsorship deals to ensure the continuity of these partnerships bear fruits and have an impact on the organisation in the future. Luaskan Kuasamu Johor.
[5/5]
Ulasan
Catat Ulasan